
EP 382 3 Ways Real Estate Investors Make Money with AI in 2026
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For the longest time, I thought people were asking the wrong question about real estate.
Actually…
I still do.
Almost every conversation around artificial intelligence starts the same way.
“Which AI tool are you using?”
“What’s your favorite prompt?”
“Is Claude better than ChatGPT?”
They’re reasonable questions.
They’re just not the important ones.
Because after spending the last several years building nearly $500 million in multifamily real estate with my sister Nancy, I’ve come to believe something that feels almost backwards:
AI doesn’t create wealth.
It simply amplifies wherever you point it.
And once we realized that, we stopped thinking about AI as software.
We started thinking about it as infrastructure.
Not another app.
Another organ.
That shift changed everything.
A Pit Viper Can See What We Can’t
One of my favorite examples in nature is the pit viper.
Imagine standing in complete darkness.
No moon.
No flashlight.
No way to see what’s around you.
A human would be completely blind.
A pit viper isn’t.
It has tiny heat-sensing organs beneath its eyes that allow it to detect warmth instead of light.
It doesn’t need to see the mouse.
It senses it.
The mouse was always there.
The snake simply has access to information we don’t.
The more I thought about that, the more it reminded me of investing.
Most bad deals don’t announce themselves.
They look perfectly reasonable.
The numbers seem fine.
The presentation is polished.
The broker is confident.
The danger isn’t visible.
At least not at first.
That’s where AI has changed everything.
Before You Buy Anything, Learn To See What Isn’t Obvious
When Nancy and I first started underwriting apartment deals, we spent hours reading offering memorandums.
Then we’d compare them against trailing financials.
Then lease documents.
Then debt.
Then market reports.
Piece by piece.
Today AI can review those same documents in minutes.
But here’s what matters:
The speed isn’t the advantage.
The perception is.
Instead of asking AI,
“Is this a good deal?”
We ask something very different.
“Show me how this investment loses money.”
That single shift completely changes the conversation.
Instead of confirming what we hope is true, we’re looking for what we’ve missed.
That’s exactly what the pit viper does.
It sees what isn’t obvious.
Then Comes The Quiet Part
Buying a property isn’t the hard part.
Keeping it healthy is.
Which reminds me of honeybees.
A beehive has to remain at roughly ninety-five degrees.
Too warm and the wax begins collapsing.
Too cold and the brood dies.
So thousands of bees spend every hour making tiny adjustments.
Some fan their wings.
Others cluster together.
None of those actions look dramatic.
But together they keep the entire colony alive.
Apartment buildings work exactly the same way.
Most investors imagine risk arriving all at once.
A recession.
A vacancy spike.
An unexpected lawsuit.
But in our experience, buildings rarely fail because of one catastrophic event.
They drift.
Expenses slowly increase.
Vacancies last slightly longer.
Maintenance gets delayed.
Collections weaken.
One tiny decision at a time.
That’s why we use AI after we own a property too.
Not to replace asset management.
To notice the small changes before they become expensive ones.
Because every dollar of annual income you protect doesn’t simply improve cash flow.
It also increases the value of the building itself.
Tiny operational improvements compound into very large outcomes.
Just like thousands of bees quietly keeping the hive alive.
The Third Lesson Came From The Human Body
Then I started thinking about something even stranger.
Your heart.
It’s roughly the size of your fist.
Yet it pumps blood through approximately sixty thousand miles of blood vessels.
As your body grows…
You don’t grow another heart.
Your existing one simply becomes powerful enough to support everything else.
That might be one of the greatest lessons in business.
For years, growth meant hiring.
Need more acquisitions?
Hire.
Need investor relations?
Hire.
Need reporting?
Hire.
Need operations?
Hire again.
AI changes that equation.
Not because people stop mattering.
But because one person can now accomplish what once required several.
That’s leverage.
Not replacing humans.
Multiplying what they’re capable of producing.
AI Isn’t The Strategy
This is probably the biggest misconception we see today.
People think AI is the competitive advantage.
We don’t.
The competitive advantage is still judgment.
AI simply removes much of the repetitive work standing between good investors and better decisions.
It helps us perceive risk before we buy.
Monitor performance after we own.
And build businesses that scale without adding complexity at every step.
The software matters.
But not nearly as much as the system you build around it.
The Architecture Matters More Than The App
When I look back at the pit viper…
The honeybee…
And the human heart…
They all have one thing in common.
None of them succeed because they work harder.
They succeed because they were designed differently.
That’s how we’re beginning to think about investing too.
The investors who benefit most from AI won’t necessarily have access to better technology.
We’ll all have access to the same tools.
The difference will come from the systems we build around them.
Because wealth has never really been an effort problem.
It’s been an architecture problem.
And AI doesn’t change that.
It simply gives us a chance to build better architecture than ever before.
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