160: Breaking Free From the Hustle Culture Trap
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Agree or disagree ☝🏻, sometimes we just need a well-deserved break from daily life.
You might be thinking great – you went to Disneyland?
Nope, true Kitti Sisters style, we did the most logical thing, and we trekked up to 🏔️ Everest Base Camp.
It was as exhilarating as adding hot sauce to your morning coffee.
➡️ Seventy-five miles, over seventeen thousand feet in elevation 😱, across nine fun-filled, leg-aching days.
Don’t tell our trainer, but it makes our usual leg day at the gym seem like a walk in the park.
It really was the kind of experience that made us realize just how incredible our bodies are and what we’re capable of achieving.
And guess what? We made it!
Seeing all the different approaches people took to get to the top was kind of like watching a model version of the business world.
We went the old-school route and chose to walk (we wanted to take the scenic route), but other, smarter people zoomed past us on bikes.
Those with a serious flair for the dramatic went all out and hopped on a helicopter 🚁 to make their way up! But no matter what, we all got there, one way or another.
The Hard Way
👉 So, here’s the million-dollar question: why on earth did we choose the hard way?
Believe it or not, it’s because we wanted to give a little nod to our masochistic side.
Did you ever read the book Wild (or maybe you saw the movie)?
This was nowhere near the level of commitment of Cheryl Strayed hiking the entire Pacific Crest Trail, but it was no walk in the park either.
We’re a bit crazy like that sometimes.
But hey, when it comes to business, we’d rather keep our stress levels in check 🥵, not skyrocketing like the slope of Everest 🗻, you know what we mean?
We like a good challenge, but let’s keep it manageable, shall we?
Work smarter, not harder, friends.
Remember the good old days, when hustle culture ruled the business world?
You know what we’re talking about, it was all about the “no pain, no gain” mentality, feeling like we were in some intense game of ‘Survivor’ every single day.
But you know what? We’ve had a serious change of heart ❤️.
We ditched the treadmill and hopped on a lazy river, and now we’re all about that flow.
That’s why we’ve completely fallen for 🏢 multifamily apartment syndications. It’s like doing business and chilling at the same time.
You really can’t beat that combo!
Flow with Nature
The 🏢 multifamily apartment business is like that one person at the party who’s always the friendliest.
They might not be the most popular and they may not know everyone, but they just go with the flow.
Similarly, you know how to navigate the currents of the market without feeling like you’re constantly swimming upstream.
You’re finding the path of least resistance and making things happen smoothly.
In fact, it’s as essential as our need for WiFi—no, scratch that, even more, fundamental than that.
We’re talking about shelter, literally one of the most basic human needs according to American psychologist Abraham Maslow.
Think about it. ⏬
Shelter 🏡 is one of those basic human needs that we can’t escape.
Like it or not, it’s a pesky little requirement that’s always there.
And guess what?
With multifamily apartment syndication, that’s exactly what we’re doing—fulfilling that fundamental need for shelter.
It’s as simple and important as that!
Instead of homeownership feeling like trying to snag tickets for a sold-out concert (Taylor Swift 🎵, we’re looking at you), it should be a natural fit within society…
Unfortunately, for many of us, that’s just not the reality of the current market, which makes it a perfect time to get into the multifamily apartment business.
We’re sure you’ve seen what’s going on in the news 📰, but as a recap, home prices, and interest rates keep on rising, making homeownership feel like an exclusive VIP lounge that few can access.
As a result, we’re seeing a society of professional renters emerging.
The US, in particular, is experiencing this trend big time.
The housing shortage remains a real concern, with millions of apartment units in short supply.
Unfortunately, this situation isn’t going to improve anytime soon.
Luckily for all of us, the multifamily apartment business is stepping in, perfectly attuned to these societal changes and providing a solution amidst the housing crunch.
Apartments Use Economic Tailwind
Our philosophy is all about embracing the multifamily apartment syndication business as it adapts to economic trends and societal changes.
We’re not trying to sell DVDs in a Netflix world. Instead, we ride those waves of change like seasoned surfers, catching the opportunities as they come.
Even better, you don’t have to tackle Mount Everest 🏔️ to achieve your business goals.
You don’t need to be like a salmon tirelessly swimming upstream. 🤓🤓
Instead, be the smart bear that patiently waits for the salmon to come to it (can you tell we’ve been spending time in nature?).
So stop fighting that uphill battle, instead, we need to understand and leverage societal needs and economic trends.
Here’s our challenge for you: take a moment to reflect on your own business practices. Are you constantly swimming against the current, or are you flowing with it?
Remember, whether in business or in life, oftentimes the best path is like a carefully crafted yoga sequence that aligns with the natural flow.
Keep that in mind ➕ keep thriving!
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